K-BEAUTY, YOUR WAY
Discover the freshest and most authentic Korean skincare products, delivered from Korea to your door.
BOLD LIPS, KOREAN STYLE
Unleash your confidence with vivid Korean lip colors.
Authentic. Trendy. Straight from Seoul.
SKIN SEOUL, YOUR SKIN’S SECRET
Gentle, authentic Korean skincare for healthy, glowing skin.
Loved globally. Delivered from Seoul.
PRO BEAUTY AT HOME
Upgrade your skincare with Korean skin devices trusted by estheticians.
Cleanse. Lift. Rejuvenate — all from your own routine.
YOUTHFUL BEAUTY, K-STYLE
Soft tints and glowing lips for a fresh, innocent look.
Feel naturally pretty — the Korean way
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LATEST PRODUCTS
Discover what’s new in Korean beauty!
From bestselling skincare to the latest lip trends, explore fresh arrivals that elevate your glow.
Authentic, trendy, and directly shipped from Korea.
-30%
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MARSHIQUE Wrinkle Repair Hydrogel Neck Patch 4ea
Masks & Treatments
Original price was: 39.68$.27.78$Current price is: 27.78$.
-30%
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This product has multiple variants. The options may be chosen on the product page
MUZIGAE MANSION OBJET BLUSH
Lip Stain & Tint
Original price was: 44.97$.31.48$Current price is: 31.48$.
-24%
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fwee 4D Voluming Plumper 5.3g
Lip Stain & Tint
Original price was: 36.68$.27.78$Current price is: 27.78$.
-29%
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This product has multiple variants. The options may be chosen on the product page
AMUSE Powder Lip & Cheek 4g
Lip Stain & Tint
Original price was: 49.60$.35.32$Current price is: 35.32$.
-30%
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THE WHOO Gongjinhyang: Kun Ja Yang 2-Piece Special Set
Men's Cosmetics, Moisturizer
Original price was: 259.60$.182.32$Current price is: 182.32$.
-30%
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THE WHOO UV Ultimate Red Vitamin Sunscreen 50ml
Sun Care
Original price was: 135.00$.95.10$Current price is: 95.10$.
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TOP VISITED CATEGORIES
Explore the categories our customers love the most — from soothing toners to powerful ampoules.
These are the most-clicked collections on Skin Seoul Shop, trusted by beauty lovers worldwide
Toner
Sun Care
Set Items
Serum & Ampoule
Personal Protective Equipment
Moisturizer
458 products
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BEST PRODUCTS
These are the top-rated Korean beauty products chosen by thousands of happy customers.
Loved for their results, trusted for their quality — see what makes them bestsellers.
-30%
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Hanskin Seven Layer Ceramide Cream Toner 500ml
Toner
Original price was: 36.25$.25.38$Current price is: 25.38$.
-30%
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CELLinstem Exoplan Daily Multi Serum 50ml
Serum & Ampoule
Original price was: 112.00$.78.40$Current price is: 78.40$.
-29%
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Torriden Cellmazing Low Molecular Collagen Elasticity Eye Cream 30ml
Eye Cream
Original price was: 60.32$.42.83$Current price is: 42.83$.
-30%
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Dr.Melaxin Astaxanthin Anti-Freckles & Whitening Capsule Sun Cream 50ml
Sun Care
Original price was: 55.30$.38.71$Current price is: 38.71$.
-30%
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BEAUND Booster Gel 100g
Moisturizer
Original price was: 70.00$.49.00$Current price is: 49.00$.
-30%
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COSRX Ultra-Light Invisible Sunscreen SPF50+ PA++++ 50ml
Sun Care
Original price was: 45.50$.31.85$Current price is: 31.85$.
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HOW WE WORKS
From authentic Korean products to fast international shipping,
here’s how we deliver the best beauty experience — right to your door.
01.
AUTHENTIC PRODUCTS
We source only genuine Korean beauty products from trusted brands and verified suppliers.
KOREA-BASED SHIPPING
All orders are packed and shipped directly from Korea, ensuring freshness and quality.
GLOBAL CUSTOMER CARE
We provide responsive, friendly support and secure worldwide delivery.
BLOG

31
Jan
EMPRESSKOREA NEWS
Posted by
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Unlocking K-Beauty: Your Essential Guide to Glowing Skin
K-beauty, short for Korean beauty, has rapidly gained popularity worldwide, bringing with it innovative skincare and cosmetic products. But what exactly is K-beauty? Why has it captured the hearts of beauty enthusiasts around the globe? In this comprehensive guide, we will delve into the world of K-beauty, exploring its principles, popular routines, and key ingredients that contribute to that much-coveted glowing complexion. Whether you’re a seasoned beauty enthusiast or a curious newcomer, this guide will equip you with the essential knowledge to elevate your skincare routine.

26
Nov
EMPRESSKOREA NEWS
Posted by
[email protected]
Unveiling Authenticity: Influencer Culture and K-Beauty Recommendations
In today’s digital landscape, the intersection of influencer culture and K-beauty has transformed the way we discover and engage with skincare products. This phenomenon goes beyond mere marketing; it shapes our perceptions of beauty and authenticity. As you navigate this vibrant world, understanding the dynamics of influencer recommendations is essential for making informed choices in your skincare journey.

24
Nov
EMPRESSKOREA NEWS
Posted by
[email protected]
The Globalization of K-Beauty: Brands Making Their Mark Worldwide
As the beauty industry continues to evolve, Korean beauty, often referred to as K-beauty, has taken the global stage by storm. With its innovative products, unique ingredients, and transformative skincare routines, K-beauty has captured the hearts of beauty enthusiasts around the world. No longer confined to its native South Korea, K-beauty is rapidly becoming a staple in international beauty regimes, and this blog explores the phenomenon of the globalization of K-beauty and the brands making significant impacts globally.